Tag Archives: entrepreneurs

When do you need a new career vs. just a new job?

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A busy professional asks a question regarding career advancement.

When do you need a new career vs. just a new job?


When you’re burned out in your current job, how do you know if it’s time for a new career vs. just a new job? What questions should you ask yourself? What criteria should you be thinking about?

This is a question that everyone should ask – even before “burn out”.  But, as you pointed out, many don’t consider it until they are “done” with their current job.

Avoid Burn-Out

To avoid burn – have a career development plan (3, 5, 10-year plan) and regularly do a career assessment against that plan.

Some steps to get you on that path:

  • Work with a success coach, mentor or business coach to assist you in your career and professional development plan.
  • Include your professional development task in your professional yearly review discussions
  • Share your career goals and professional development plans with your manager
  • Schedule various tasks to accomplish throughout the calendar year to achieve those year-end, 3, 5 and 10-year plans.

Never too late

If you don’t have a career development plan, create one now.  Decide where you want to be, do and have in 3, 5, and 10 years.  Consider a 360-degree view of your life in 3, 5 and 10 years.  To assist you in this, feel free to download this Dream Sculpting Worksheet.

New Career or New Job

Once you have your career development plan, it is critical that you regularly evaluate it.  As you gain new experiences, skills and interests, you are changing.  The career path that you defined 3 years ago may not fit the person that you are today.  Take the time to reassess your professional and personal desires.  Make sure you are not only staying on target – but that this target is still what you want.

The Next Career Step Challenge Worksheet may also help you with deciding if you need a new career or just the next logical step in your current career development path.

I know your situation is different.  If you would like additional information on this topic, please contact LauraRose@RoseCoaching.info

I am a business coach and this is what I do professionally.  It’s easy to sign up for a complimentary one-on-one coaching call, just use this link https://www.timetrade.com/book/WFSFQ

 

With enough notice, it would be my honor to guest-speak at no cost to your group organization.

 

How to objectively measure soft skills in employee feedback?

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Last article we were discussing “How to give feedback employees will here?”  In that article, we used very objective examples.  It was easy to measure performance against technical tasks, but how does one determine SMART goals for soft or people skills?

Let’s review the same tips, but this time – with soft skills examples.

Setting the stage

Giving an effective feedback starts with understanding your employees’ goals and career objectives.  Once you understand the “why” the employee comes to work – the better you can connect the feedback to their goals.

For example, if they want to eventually lead the team or become a manager, then focus on the skill sets that will help them achieve those goals.

For example:  Managers require:

  • Problem Solving and Decision Making.
  • Planning
  • Delegation
  • Internal Communications.
  • Meeting Management.
  • Managing Yourself

These business goals need to be S.M.A.R.T. (Specific, Measurable, Achievable/Attainable, Relevant and Time bound).  With SMART goals, it’s very easy for both the employee and manager to agree whether the goals were met or exceeded.

Some examples of SMART PBC might be:

  • Successfully complete management courses XYZ within 6 months
  • Successfully complete time and project management course ABC within 3 months
  • Successfully participate and deliver executive summary reports in 3 executive staff meetings by Dec 15th
  • Speak at (at least) 2 technical conferences regarding how you solved a critical situation regarding this industry
  • Select and mentor at least 1 person to take over some of your coding, debugging and documentation tasks. Successfully hand-of at least one maintenance project to your protégé.
  • Create and implement an internal communication plan for your department within 3 months
  • Successfully project manage/schedule/budget 1 project start from finish (with supervision) during this performance period

 

As you can see, greeing upon this soft-skills SMART goals actually commits the manager to help her employee succeed.

Barriers to hearing

The most prevalent barrier to hearing and understanding feedback is our mindset.  The moment your supervisor releases a perceived negative comment, we automatically go into defensive mode.  Our brain immediately will find situations that negative what was just been said or provide detailed reasons/excuses for the events.

Best advice is to continually focus on the SMART goals or commitments set at the start of the year.  Use the agreed upon PBCs as your starting point.  Since your PBCs will have specific metrics and goals in place for each performance commitment, it will be easy to determine if the criteria has been met.

For example, If one of the PBC goals was to speak at (at least) 2 technical conferences regarding how you solved a critical situation regarding this industry – it is very easy to tell if they accomplished this goals.

Then simply ask the employee if he/she feels if they have met that particular goal.

Repeat this until all the PBC goals are reviewed.

Making sure employees get it

Once you and the employee have agreed upon the status of the PBC goal, ask their opinion on where to go from here.

For instance, if the employee agrees that he/she did not meet this soft skill goal – you can now start a discussion on where to go from here.

The discussion is focused on working on a solution together. Brainstorm on some titles and abstracts they can present.  Show him/her how to search for technical conferences in your industry and advise him/her to start submitting abstracts.  Once the abstract is accepted, encourage him/her to practice on co-workers and local professional organizations.  Encourage him/her to conduct a webinar or video their talk.  The more they practice, the better their soft skills.

As you can see – these discussions then become the foundation of their next PBC SMART goals.

Keep them involved

At the end of the day, keeping your employees involved and engaged in their own career development is key.

 

How to give feedback employees will hear?

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A busy professional has this question regarding employee performance reviews.

She asked:

  • How to give feedback employees will hear?
    What are some tips for giving effective feedback?
  • What are the barriers to hearing and understanding feedback?
  • When giving feedback, how can you make sure employees get it?

 

Who needs the feedback the most?

These are very good questions.  Before we answer each of them, lets review some reasons employees need constructive feedback.

  • They are doing well but seem too comfortable in their current position. They don’t seem to have any desire for advancement
  • They are average performers but are essentially falling behind because those around them are excelling
  • They are excelling
  • They are performing below expectations

As you can see, the need for employee feedback isn’t isolated to those that are not performing as expected.  Exceptional, Above Average, and Average employees all need constructive feedback.

Setting the stage

Giving an effective feedback starts with understanding your employees’ goals and career objectives.  Once you understand the “why” the employee comes to work – the better you can connect the feedback to their goals.

For example, if they want to eventually lead the team or become a manager, then focus on the skill sets that will help them achieve those goals.

These business commitments or goals need to be agreed upon at the start of the performance review year.  These documented PBC (Personal Business Commitments) tie the individuals role/responsibilities to the company goals.  Everyone understands how they can individually contribute to the company’s success.   These PBCs can then be reviewed several times during the year and before the official performance review.  Setting the stage in this manner makes feedback easier, because everyone involved understands both the employer and employee expectations.

These business goals need to be S.M.A.R.T. (Specific, Measurable, Achievable/Attainable, Relevant and Time bound).  With SMART goals, it’s very easy for both the employee and manager to agree whether the goals were met or exceeded.

Barriers to hearing

The most prevalent barrier to hearing and understanding feedback is our mindset.  The moment your supervisor releases a perceived negative comment, we automatically go into defensive mode.  Our brain immediately will find situations that negative what was just been said or provide detailed reasons/excuses for the events.

Best advice is to continually focus on the SMART goals or commitments set at the start of the year.  Use the agreed upon PBCs as your starting point.  Since your PBCs will have specific metrics and goals in place for each performance commitment, it will be easy to determine if the criteria has been met.

For example, If one of the PBC goals was to standardize code reviews in the development team to reduce delivered defects to test group by 30% – and the employee (team leader) still does not conduct regular code reviews and the defect rates to test group are on the rise – all you need to do is share the past defect rate and current defect rates.

Then simply ask the employee if he/she feels if they have met that particular goal.

Repeat this until all the PBC goals are reviewed.

Making sure employees get it

Once you and the employee have agreed upon the status of the PBC goal, ask their opinion on where to go from here.

For instance, if the employee agrees that the team did not meet the defect rate goals – he/she also agrees that standardized code reviews would have caught a number of these defects by simple review – and therefore would have been fixed prior to sending to the test team, you can now start a discussion on where to go from here.

The discussion is focused on working on a solution together. Perhaps it’s unrealistic for the team to take the time to gather and code-review each other’s work.  Perhaps there isn’t enough time in the schedule to detail code review.  Therefore perhaps the next assignment is for the team leader to investigate and recommend a development tools that automatically code reviews. The mandate then becomes 80% of all the code review defects are fixed before handing to the test group.   Perhaps the new PBC is to automate the unit tests going forward such that a set of automated acceptance tests are run before handing off to the test group.    Then the development teams continually add to the unit tests as they go along.

As you can see – these discussions then become the foundation of their next PBC SMART goals.

Keep them involved

At the end of the day, keeping your employees involved and engaged in their own career development is key.  Although the above examples were technical, this method also works on soft or people skills.

Best way to break bad news to employees

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Hello, this is Laura Lee Rose – author of the business and time management books TimePeace: Making peace with time – the The Book of Answers:  105 Career Critical Situations – and I am a business and efficiency coach that specializes in time management, project management and work-life balance strategies.

 

Today’s discussion is regarding how to break bad news to employees.

 

A busy professional asks:

How do I break bad news to employees?  It might be staffing changes, a lost contract or even the death of someone close to the business.  When should I:

  • Break the news?
  • To whom (or everyone at once)?
  • Appropriate ways to communicate?
  • Tips for doing it right?

 

 

Giving bad news is never comfortable, but necessary.  The way you do it can influence the way people accept the news.

Some tips:

  • For those that are directly affected with the news, you talk to them directly (one-on-one).  Those that are not directly affected, it can be a group discussion.
  • Depending upon the type of news, be prepared with answers and follow-up counseling (grief counseling, further training, next steps life coaching, etc.)
  • Focus on them versus yourself.
    1. Avoid the temptation to fill in awkward pauses with “This is the most difficult thing I have had to report.”  or “I’m really broken up about telling you this”.  “This is a shock to me as well.”
    2. You might think you are helping by showing them how badly you feel — but — in actuality – they don’t really care how it’s affecting you (especially if you are not really affected by the layoff, structure change, etc).
    3. Silence is okay.  It gives them the space needed to absorb the information.  Continued talking doesn’t help them.  Wait patiently for them to end the silence, after the initial reveal.
  • Realize that they might want to immediately leave your presence after the news. But don’t assume that your job is done when they leave the room.
  • Schedule a follow-up meeting.  Recognize that people might need time to absorb the information.  Acknowledge that they will have more questions later and need to time to process what has been said.  Actually schedule a follow-up meeting before they leave.  That next meeting will have answers to the questions they asked today, as well as an opportunity for any more questions.
  • Know your audience.  If it’s a particular tough topic and you suspect your employee will be emotional or even volatile – have security (or muscles) ready (but out of sight).  You don’t want to show that you expect trouble (because then you will get it).  But you want to be prepared for it – just in case.

 
See what you think about those ideas.
I know your situation is different.  If you would like additional information on this topic, please contact LauraRose@RoseCoaching.info

I am a business coach and this is what I do professionally.  It’s easy to sign up for a complementary one-on-one coaching call, just use this link https://www.timetrade.com/book/WFSFQ

 

With enough notice, it would be my honor to guest-speak at no cost to your group organization.

With a business that is not quite working, is it better to start new or to pivot?

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Hello, this is Laura Lee Rose – author of TimePeace: Making peace with time – and I am a business and efficiency coach that specializes in time management, project management and work-life balance strategies. Steve Wynkoop and I talk a lot about designing and managing our professional careers on a weekly interview on SSWUG TV.

At the end of the day, I transform the way you run your business into a business you love to run.

Today’s comment came from a busy entrepreneur:

With a business that is not quite working, is it better to start new or to pivot?

ultimatumIf your business is not working well enough, should you change directions or start a new business? I have been reading up on pivoting your business in a new direction, but how is this different than just starting over? Is starting over with a new brand better? How do I figure out which option is better?

 

The phrase “working well enough” – is a very abstract and vague. I had a client that “felt” her business wasn’t growing “fast enough”. “Fast enough” and “working well enough” are not business owner terms.

When I asked her what her growth goals were, how many clients or products she needed to sell to accomplish her yearly income, or how many leads does she need to convert to sales to make those numbers – she admitted that she didn’t have those types of plans in place.

Know Your Numbers

My recommendation is to know your numbers:

  1. How much money/income do you want to make yearly?
  2. How much income do you want to make quarterly? ( A/4)
  3. How many products/services do you need to sell to make your quarterly numbers? (B/Price of products)
  4. What is your lead to sales ratio? (How many people do you need to talk to or network with to make one sale?)
  5. How many people do you need to network with to sell the right number of products to make your quarterly goals? (D*C)

Once you understand the numbers you need to accomplish your goals, you can start tracking your progress and make the necessarily adjustments.

Pivoting doesn’t have to be a big thing

After you understand your numbers and have a better idea of where you are falling short, you can pivot or change directions in only the areas that need tweaking. You may find that your lead to sales ratio is 25 to 1 (meaning that you need to network with 25 people to sale 1 product or service). To meet your goals, you need to sale 5 products/services a month. This means that you need to get in front of 100 people monthly. Some things you may consider doing are:

 

  • You may decide to add monthly speaking engagements to your marketing strategy to increase the number of people you meet in a month
  • You may decide to increase the price of your products and services to lower the number of monthly sales needed
  • You may decide to improve your salesmanship to reduce your lead to sale ratio

Conclusion:

Without understanding where you want to be and where you are today, it’s going to be difficult to decide whether you need to start new, pivot or tweak. Knowing your numbers is the first step in deciding your next step.

 

For more information or help on this topic, please contact LauraRose@RoseCoaching.info

 

 

 

Or sign up for a complementary one-on-one coaching call, just use this link https://www.timetrade.com/book/WFSFQ

How do I co-exist with other vendors?

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Hello, this is Laura Lee Rose – author of TimePeace: Making peace with time – and I am a business and efficiency coach that specializes in time management, project management and work-life balance strategies. Steve Wynkoop and I talk a lot about designing and managing our professional careers on a weekly interview on SSWUG TV.

At the end of the day, I transform the way you run your business into a business you love to run.

Today’s comment came from a busy entrepreneur:

How do I co-exist with other vendors?

Food-VendorsScenario; You are pitching to a potential customer about your service offerings, and potential customer says that he is already working with a vendor in the same space. How do I stay in the mind of this potential customer and remain an option?

 

Firstly, I would avoid saying anything negative about the other vendor. If you know something about the other vendor – take this opportunity to highlight some of the things that vendor does really well. Then talk about the differences between you and the other vendor. Highlight your differentials without saying anything negative about the other vendor. Sometimes you can create a special niche while you are talking to these potential customers.
For example: “Yes. I know that vendor. They are very professional and have great prices in larger, big package orders. What differentiates my services is that I focus on custom orders and sizes. Every client has an individual technical support person (a real person). Your assigned support person has the authority to solve your issue. They don’t need to wait for approval. So, whenever you need a more individualized service, please keep me in mind.”

 

Start networking with those same vendors

Stop regarding these vendors as competitors. Start networking and offering your help and services to them in a sub-contractor possibility. Find a way to collaborate by advertizing your niche or differentials to them. For instance, offer the vendor your services for customization to help them provide a fuller package to their clients.

How to you work with a vendor

 

Once you are in a working relationship with your “now collaborative” vendor, make sure you have a clear “understanding of work” between the companies. Some things you need to include:

  • Explicit description of the work and time line
  • Pricing or hourly rates – and how/when the payment will be made
  • Acceptance criteria (make sure you agree upon what “done” really means)
  • Consequences of note meeting the delivery timeline or quality requirements
  • Agreement of who is the project manager (decision maker) on the project.

Conclusion:

Clearly understanding the project, who is in charge, what the time lines are, and pricing/charges often greases the wheels to a smooth project.

 

For more information or help on this topic, please contact LauraRose@RoseCoaching.info

 

Or sign up for a complementary one-on-one coaching call, just use this link https://www.timetrade.com/book/WFSFQ

How can I grow my business with more services?

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Hello, this is Laura Lee Rose – author of TimePeace: Making peace with time – and I am a business and efficiency coach that specializes in time management, project management and work-life balance strategies. I help busy professionals and entrepreneurs create effective systems so that they can comfortably delegate to others, be more profitable and have time to enjoy life even if they don’t have time to learn new technology or train their staff.  I have a knack for taking big ideas and converting them into smart, sound, and actionable ideas.

 

At the end of the day, I transform the way you run your business into a business you love to run.

Today’s comment came from a busy entrepreneur:

How can I grow my business with more services?

My recommendation is to take the time to design your Product Funnel Strategy.

product funnel2Product Funnel Strategy

Within each separate brand – you should have a product funnel strategy that leads your target client up your product/service pricing structure. Normally people start off with free samples – to allow the target client to get to know you (like a first date). You may offer a complimentary discovery diagnostic sessions, newsletters, articles, short audios/video for your services.

 

Then you create some low, mid, high end offers that align with your brand and message. For example, you can create group workshops, subscriptions based programs, one-on-one service programs, and then high-end product bundles with some affiliated partners.

 

The idea is to design your road-map of how to start attracting people down that funnel. People may be first attracted to you and your message via some free offers, blog articles, free how-to videos. Then you will want to introduce those people (already taking advantage of your free services) to your lower or mid-range products like a subscription based program, a group consulting/mastermind program, a group workshop series, etc. Then you use your mid-range products to lead some clients to the higher range programs (which can be bundling of several products and services together)
If you take the time to create and design your product funnel upfront, you can better market and up-sale your business.

How do find the time to create these products/services?

Keep the end in mind. Whenever you are working with a current client, find ways to productize that effort. Build these programs as you go along. Reuse and recycle your intellectual property.

Some examples:

  • When someone asks you a question – convert your answer to a blog, an audio, an article, a webinar, a video
  • When you are working one-on-one with a client – create a worksheet, workbook, template or checklist
  • When you create a webinar, convert it to an online course with your webinars videos, audios, worksheets, etc
  • Then start bundling these different products and programs together for the higher priced programs.

Conclusion:

Keep the end in mind. Reuse and recycle your intellectual property and keep it in line with your brand and message.

 

For more information or help on this topic, please contact LauraRose@RoseCoaching.info

 

Or sign up for a complementary one-on-one coaching call, just use this link https://www.timetrade.com/book/WFSFQ

How do you deal with the pains of customer service?

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Today’s question came from a busy entrepreneur about his customer service plan.

How do you deal with the pains of customer service?

I work in the hospitality industry, and I spend a lot of money on what I call “guest investments” where I give some sort of discount, free merchandise, etc. in order to win back customers when something goes wrong. I can’t tell if it’s working or if I’m throwing money away. How does your business deal with the challenges of customer service and keeping people happy?

This question came up at a very appropriate time. I had recently discovered that my bank offered a “Private Bank Level” for clients that have 1 million dollars invested with the bank. At that level, they receive premiere customer series and 24 hour concierge service.

Consider doing this with your own customer service strategy. In an earlier article (Should I have specific segmented brands or one brand that does all at different price levels?) we discussed the Product Funnel.

Product Funnel Strategy for Customer Service

Give low-interaction help instructions for clients that are taking advantage of your free products and services. Low-interaction help instructions can be in the form of (but not limited to):

  • FAQ articles and cheat sheets
  • Community Discussion Groups
  • Email response within 2 days

As the client invests more in your products and services, they get more access to support.

Structure your customer service as a product line of service. Give premium service to the people that are actually doing the most business with you. This will transform the “pain of customer service” into a product or business of customer service.

Customer Referral and Loyalty Programs

Also, don’t wait until there is a problem to implement your customer service program.   Be proactive with customer referral and loyalty programs. Visualize your product funnel in there area and incorporate rewards programs based on the amount of business your client is currently doing with you. Use your rewards program to entice your customers to do more business or move into the next price-point of programs and service.

Creating a great referral/loyalty/retention program not only elevates your customer service focus and energy – it automatically solves the “pains of customer service” as well. Take time to clarify what your Mission Statement and vision is regarding Premiere Client Service. Start dealing with clients instead of “customers”. Start building raving fans that will ultimately market your products/services for you – and simply release the customers that do not fit in your plan.

One Size Doesn’t Fit All

When you clearly identify your niche or target market, some people will not fit. When someone doesn’t fit, there is only one thing that will make them happy. That one thing is to release them and direct them elsewhere.   This is where affiliated partners and business referrals come in.

You are still providing customer satisfactory solution – it’s just not with YOU. You are still making the client happy.

Quick summary:

  • Clarify your Vision of your target or ideal client
  • Create affiliated partnerships with those clients that are not ideal
  • Design a referral partnership agreement with those partners
  • Design a referral/loyalty/retention program for your target/ideal clients

I know your situation is different. Why don’t we schedule an appointment, where I get to know more about your unique situation? And then I will be happy to make recommendations on what your best steps are moving forward. To schedule an appointment, book it HERE.

 

 

Should I focus on just one niche customer group initially?

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I have been trying to get feedback from my ideal target audience or nice but I am finding the group hard to reach. There is another target audience that could benefit from my service. I am not as passionate about that group but I think they may be easier to get feedback as I build out my business. Should I focus on both or only one?

 

I recommend that you focus on one niche. But I also want to caution on your method of reaching those people. If your method of reaching “people” is ineffective or flawed – then it doesn’t matter how many target audiences you go after. Maybe it’s not the that the group is hard to reach. Maybe it’s the way you are going about it. If the ladder is true – then you will have the same difficulties with the second niche or group.
My recommendation would be to study up on the most effective methods to reach your target market or niche. Find other business owners that are successfully marketing to that same target – and find out how they are doing it. Start partnering with complimentary business that shares the same target audience. Business network with those who are already successful in marketing to your target audience. Learn from those that have achieved what you want to achieve.

If you would like to chat more about this, please setup an appointment.

Best ways to show clients that they are appreciated

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Hello, this is Laura Lee Rose.  I am a speaker and author. I am an expert in time and project management.

I help busy professionals and entrepreneurs create effective systems so that they can comfortably delegate to others, be more profitable and have time to enjoy life even if they don’t have time to learn new technology or train their staff.  I have a knack for taking big ideas and converting them into smart, sound, and actionable ideas.

At the end of the day, I give people peace of mind.
Today’s question came from a busy professional interested in freeing some time and space to advance in his career.

What’s the best way to show customers they are appreciated?

The first step is to fully understand your company policies in regards to customer gifts, rewards, recognitions, and tokens of appreciations. Most companies have clear procedures and limits on customer appreciation gives to avoid the perceptions of kickbacks and payback.

Once you understand the company policies, you have various options to explore.

The key to client appreciation is understanding what the client values.  In Dr. Gary Chapman’s 5 Love Languages, people respond to 5 different categories of appreciation: Words of Affirmation, Acts of Service, Receiving Gifts, Quality Time and Physical Touch. I have a presentation on how to translate these “love languages” into the workplace and customer appreciation venue. If you are interested in a group presentation on this topic, I would be happy to guest speak at your organization.

In the meantime, a relationship (whether a personal, professional or business relationship) is composed of one or more people.  Therefore, a show of the right kind of appreciation (the one that the client would value most) in any of those venues would work.  Dr. Chapman mentions that everyone has 2 dominant categories.  For example – if you know that your client feels appreciated (loved) with words of affirmation and Acts of Service – you would best be served by giving them a plaque/award with some fanfare or a special “Done For You” complimentary service.   On the other hand, if your client doesn’t like to be put on stage and value their leisure time with their family above all else – then making them spend their leisure time to accept an award in front of people would have the opposite effect. He/she would resent being there.

Understanding the proper acts that make them feel appreciated (or loved) is the key to a successful client appreciation program.  Then selecting items that fit one of their dominate profiles would win the day.

The appreciation doesn’t have to be expensive, just valuable. For example, if your client owns a restaurant, then periodically taking your department to lunch at their establishment is of great value. Purchasing gift certificates from their shops to give as client appreciation gifts to other customers is of great value. Creating testimonials about their service and establishments would be of great value.

The key is to be in-tuned with what your client values.

I know your situation is different. Why don’t we schedule an appointment, where I get to know more about your unique situation? And then I will be happy to make recommendations on what your best steps are moving forward. To schedule an appointment, book it HERE.

With enough notice, it would be my honor to guest-speak at no cost to your group organization.

I have a monthly presentation on “how to say YES to everything but on your own terms”. To sign up for the complimentary course, go to www.lauraleerose.com/Say-Yes