How best to manage relationships with clients who can be difficult or trying.
I am a business and professional development coach. My professional website is www.LauraLeeRose.com and my company is Rose Coaching.
Whether you work in the corporate staff environment or own you own business, you will bump into a dissatisfied customer once and awhile. Below are some quick tips to diffuse and handle the situation.
1) Understand what your client is trying to accomplish. Most focus on what the thing the client is reporting and not on what the client is trying to accomplish. If you achieve the essence of the client’s goal, he will be appeased – even if the thing he is reporting isn’t fixed.
2) Illustrate that you are on the client’s side. Paraphrase what the client is trying to accomplish and acknowledge that he is frustrated with the current situation. Most difficulties arise when you defend your position against a difficult client. It’s a tricky situation because you don’t want to ‘bad-mouth’ your company. But you do want to acknowledge that this is a frustrating situation.
3) Take responsibility for fixing the situation. Handing-off to a manager or someone else exudes a dismissive attitude. If you can not answer the question, include someone else but stay engaged in the solution. The client wants one point-person to see this crisis through with him. Handing-off to others shows that you don’t really care.
4) Ask the client how they would like it fixed. Since every client is a unique person, you may not be able to read his/her mind. Therefore, ask them how they want this situation to be fixed. If they are invited to be part of the solution, they will not be finding more problems. Some clients will get stuck with the “what is” problem. But guide them into “Although this is a regrettable situation, this is where we are now. What can I do from this point to help you get what you need.”
5) Go above and beyond to make amends. When you make a mistake, go above and beyond to make amends. This may include additional products, services or gifts.
An example that ties all this together. Client is there to purchase an advertized a 2-piece product. You have the first piece but ran out of the second piece (which isn’t supposed to happen). This was your store’s inventory mistake. You ask how the client wants you to fix this, and they state, “I want you to honor your advertizing.” You locate another sibling store that carries both pieces. That store is an hour travel time away. You want to keep the commission so you tell the client to pay for the product here, and pickup the 2nd piece at the other store. (Not taking responsibility for fixing the problem).
Understand what the client is trying to accomplish: Client wants the full product but doesn’t want to add the time and travel to receive it. If the client has to travel another hour to pick up the 2-piece product, they are more inclined to give the commission to the 2nd store. They don’t want to pay you for passing them off to someone else. Offer to ship the product to their home with no shipping charge. Put a rush (next day) delivery from the 2nd store directly to their home – with no charge to the client. You should also include an additional gift for the inconvenience and shipping delay.