Today’s workforce, as well as the market, is global and diversified. Even if you own a “local business”, you will still want to have distributed national and even international interest. So how do you continue to generate global and remote interest in your products and services? How do you keep your diversified client and employee base connected and satisfied?
Video conferencing isn’t just for webinars and conference meetings. Skype, Google Hangout, Zoom and other similar tools range from “free” to very affordable. With the abundance of video conference tools at your finger tips, the remote client or employee is not longer invisible.
Some things to add to your Individual Networking Plan:
- Conduct a Live-Video Call with a client or employee, once a week.
- Once a quarter, put out a video newsletter or update.
- If you are a business owner, this video could be promoting a new product, offer, summary of your past company accomplishments and next quarter goals.
- If you are an employee, this video could be a quarterly status report, your department newsletter, a demo, prototype or model of your project.
- The list is as extensive as your imagination.
- At every phase of a project, record your milestone data and results
- Case studies can be turned into white-papers, presentations, promotional data, and success stories
- The most compelling stories are Before, During and After videos. These videos can effectively illustrate the journey and benefits within 60 seconds.
- Video your What I Do statement
- Re-use/playback your What I do statement as introduction to your webinars, examples in your presentations, as part of your email signature, attached to your resume and Career or Company Press Kit, on your website, and on your social media profile pages.
- Interview an expert in your field
- Being associated with an authority also puts you in the spotlight as someone knowledgeable in the field
- Share this interview with co-workers, clients, YouTube, Social Media and other places
- Share your expertise and interests
- Create your own training videos
- Show your skills in a hobby or sport
- If you want people to think you are interesting – then be interesting.
Bottom line: If you feel invisible to your clients and employers, chances are YOU ARE. And you are totally responsible for that.
I know your situation is different. Why don’t we schedule an appointment, where I get to know more about your unique situation? And then I will be happy to make recommendations on what your best steps are moving forward. To schedule an appointment, book it HERE.
With enough notice, it would be my honor to guest-speak at no cost to your group organization.
I have a presentation on “3 Keys to saying YES to everything but on your own terms”. To sign up for the complimentary course, go to www.lauraleerose.com/Say-Yes